Financial health research
According to the Financial Health Network, only 28% of Americans are considered financially “healthy”. That means the majority of your residents will struggle at some point during their lease. Here’s why.
Financial stability is hard
no matter how much you make
Americans across all income classes struggle with money. Rising student debt, medical costs and living expenses—including a median 17.8% rent increase in 2021—can impact the financial health of even the best budgeters.
Emergency funds are difficult to build
When you’re living paycheck-to-paycheck, it’s difficult to set aside extra money each month. When an unexpected expense arises—a medical bill, car repair, last minute childcare—you have nowhere to turn.
Building savings
is on residents’ minds
Consistent with prior years, emergency savings is the most frequently cited financial concern for Millennial and Gen X employees.
Source: PwC
What are your top financial concerns?
(up to 2 answers allowed per employee)
American adults today
Source: Financial Health Network
28%
Healthy
70 million people
These individuals are spending, saving, borrowing & planning in a financially healthy way.
55%
Coping
138 million people
They’re struggling with some, but not necessarlly all, aspects of their financial lives.
17%
Vulnerable
42 million people
These individuals are struggling with all, or nearly all, aspects of their financial lives.
Research from the experts
Financial Health Pulse 2021
2021
Discover how Americans’ financial health outcomes have changed as COVID-19 continued to create unprecedented disruptions. – Financial Health Network
Perceived Financial Preparedness, Saving Habits, and Financial Security
September, 2020
How people feel about their financial preparedness and if they’re prepared to deal with financial emergencies as they arise. – Consumer Financial Protection Bureau
Short-term financial stability: A foundation for security and well being
April, 2019
Why short-term financial stability plays a central role in reaching broader financial security and upward economic mobility. – The Aspen Institute
Money struggles
2019
How decades of falsehoods around who struggles financially, and why, is making life harder for Americans.